Curry 11 Under Armour

Creative Branding & Guidelines

In collaboration with Los York, my role was part of the core creative branding team across the Curry 11 product line, establishing a design system and overseeing design, photography, and print-ready mixed-media guides for delivery at Under Armour locations.

Role: Creative Director, Design Strategy, Brand Designer, Commercial Product Identity Packages, Print-ready and Mixed Media Brand Guidelines

Created at
Los York
Client: Under Armour